Unleash the power of your beautiful white smile when you use the full Colgate® Optic White® Collection of products: toothpaste, mouthwash, toothbrush, and toothbrush + whitening pen. The Optic White® collection of products is easy to use, can whiten your teeth in one day* when used all together and helps prevent future stains from forming. Unleash the power of whiteness and show the world your beautiful, white smile!